Dogfight How Apple and Google Went to War and Started a Revolution (9780007524969)

Код товара: 100006695

Бизнес и экономика: Dogfight How Apple and Google Went to War and Started a Revolution

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Производитель:: Collins
Язык: Английский
Количество страниц: 240
Переплет: Мягкий
Размер: 151 x 235 мм
ISBN: 9780007524969
Автор: Fred Vogelstein
Год издания: 2013

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Behind the bitter rivalry between Apple and Google - and how an epic battle is reshaping the way we think about technology.The deathmatch between Apple and Google is not just a story of corporate competition - its a dramatic saga of a friendship gone sour, of trust and agreements betrayed, of visionaries Steve Jobs and his successor Tim Cook versus Larry Page, Sergey Brin, and Eric Schmidt. This is a story of bickering, backstabbing, poaching and paranoia, of hardware versus software and patents versus products.After more than a decade of reporting on this rivalry, Fred Vogelstein has incredible access to the boardroom conversations, unofficial reactions, outbursts, personalities, deals, lawsuits and allegations that have shaped how we use these products.