A Dictionary of Business and Management - Oxford Paperback Reference

Код товара: 100006410
289
Товар закончился
Производитель:
Oxford University Press
Язык
Английский
Количество страниц
576
Переплет
Мягкий
Размер
196 x 129 мм
ISBN
978-0192806482
Автор
John Pallister, Jonathan Law
Год издания
2006
    Способы доставки
  • Новая Почта
  • Justin
  • Курьером по Киеву
    Удобная оплата заказов
  • Наличными при получении
  • Безналичный перевод
  • VISA/MasterCard/Privat24
  • WebMoney
The Dictionary of Business and Management is a wide-ranging and informative guide to all areas of business. It features up-to-date coverage of over 6,700 terms from marketing to taxation and accounting, business strategy and international finance. US business terms are covered, as well as financial jargon. The new, fourth edition of this established bestseller has been updated to include terms relating to human resources and management, reflecting the growing focus on these areas in modern business. New entries include management concepts (e.g. competence, knowledge management), and named theories (e.g. Tannenbaum and Schmidt, Blake and Mouton). It also covers new terms from fast-changing fields such as current affairs (covering terms such as Private finance initiative and private-public partnership), and Internet business (including terms such as bricks-and-clicks, B2B and viral marketing). In addition to these areas, coverage of social psychology as it relates to management has been expanded, and now covers concepts such as group task theory, group productivity theory, role theory, and leadership theory. Written by a specialized team of contributors in a clear and accessible style, the dictionary will prove indispensable to both business students and professionals.
Пока нет комментариев
Написать свой отзыв
Имя *
Email
Введите комментарий*

Наши скидки испециальные цены

Проверьте предложения по акции. Экономить приятно!

Смотреть все

Если Вам нужна помощь в выборе, звоните: (044) 599-05-22